Posts Tagged Book Fairs

Book Festivals: Are They Worth the Time and Travel?

Photo by Laura Hays Hoover

Take a look at that picture. There’s a lot happening there. A lot. It was taken at the annual Ohioana Book Festival, held each April in Columbus, Ohio. Featuring 150 authors from all genres, it’s a flurry of literary hoopla.

Book festivals happen in major cities and small towns across the country each year. Fall seems to be a particularly popular season for book festivals, so I decided to devote a few minutes to dissecting the costs and benefits of book festivals – for authors and consumers alike.

So what’s in a book festival for…

Teachers and Librarians?  Uh, well, books!  It’s no secret that teachers and librarians love books. They love to read and collect them, and they, above all others, are usually interested in learning what’s new in world of literature. In order to remain fresh and interesting, most book festivals only offer slots to authors who have a new book, released within the past year, or sometimes two. Book festivals are a great way to see, hold, and peruse the newest releases.

Teachers and librarians who are looking to hire authors to speak at their venues can do a little reconnaissance at a book festival. Talking face-to-face with a potential speaker can provide lots of good information about their enthusiasm and their potential to captivate with your audience – something that’s hard to gauge from a website.  Sometimes, teachers and librarians might connect in person with an author they already know via social media. It was great to meet the real Ms. Yingling from Ms. Yingling Reads, a favorite middle-grade book blog, which you can find HERE.

Can you see the mutual admiration?

Parents and Families?  Most book festivals are family friendly, with kids corners and teen scenes and reading rooms and roaming storybook characters and face painting and food – of course, there must be food. I love watching families come by my table. I eavesdrop and hear young readers tell their parents “I read that at school” or “I love that author!” I hear families talking about what books to read together and what books to add to wish lists. I see parents getting a better understanding of their child’s likes and dislikes when it comes to reading. And I see lots of tigers, butterflies, and dragons on faces where the smile didn’t need to be painted.

Young readers get artsy making thaumatropes at the Buckeye Book Fair in Wooster, Ohio.

Authors and Illustrators? While attending a book festival is usually free for consumers, the cost of participation may vary for authors and illustrators.  Most book festivals don’t charge authors a fee, but participating authors are carefully selected by the organizers in order to reflect a wide variety of genres. Authors and illustrators are sometimes invited and sometimes they apply. If invited or accepted, authors must consider the cost of an entire day away from their work and travel and, sometimes, lodging near the venue. Some authors find that only a handful of their books were sold after hours of sitting behind a table, engaging in lively conversation with potential consumers. It can be exhausting. But, creators must consider the benefits of attending a large book festival, and there are many. Authors and illustrators often work alone. It’s good to get out of writing caves and interact with the very people for whom we write.  Meeting our audience gives us connection and puts faces to the vague terms “readers” and “middle-graders” and “consumers.” I also have to say that connecting with fellow authors is inspiring and refreshing. I look forward to several festivals a year because I know I will see other authors. Finally, I’ve been invited to many a school or library after meeting a teacher or librarian at a book festival, so often the benefits more than outweigh the cost of travel and lodging.

Nancy Roe Pimm, Julie K. Rubini, Cynthia A. Crane, and Michelle Houts participate in a Middle-Grade Biographies Panel Discussion at the 2019 Ohioana Book Festival

Catching up with children’s nonfiction author Mary Kay Carson at Books By the Banks in Cincinnati

 

 

 

 

 

 

 

 

 

 

 

It would be impossible to list every great book festival in the U.S. here, but I’ll start us off with a few that I’ve attended or hope to attend someday. In the comments below, please add more! And whether you’re a teacher, librarian, parent, author, or illustrator, I hope you’ll consider spending a day at a book festival near you. You just never know who you’ll meet!

Who knew Darth Vader was a Charley Harper fan?

A Short List of Book Festivals – add more in the comments below!

Ohioana Book Festival –  April – Columbus, OH

Southern Kentucky Book Fest – April – Bowling Green, KY

Hudson Children’s Book Festival – May – Hudson, NY

Claire’s Day – May – Toledo/Maumee, OH

Chesapeake Bay Children’s Book Festival – June – Easton, MD

Sheboygan Children’s Book Festival – September – Sheboygan, WI

Princeton Children’s Book Festival – September – Princeton, NJ

Books by the Banks – October – Cincinnati, OH

Warwick Children’s Book Festival – October – Warwick, NY

Chappaqua Children’s Book Festival – October – Chappaqua, NY

Texas Book Festival – October – Austin, TX

Twin Cities Book Festival – October – St. Paul, MN

Buckeye Book Fair – November – Wooster, OH

Kentucky Book Fair – November – Lexington, KY

Rochester Children’s Book Festival – November – Rochester, NY

Wordstock – November – Portland, OR

Western New York Children’s Book Expo – November – Buffalo, NY

Recipe for a Successful Book Festival

ksfest1This past Saturday I participated in the first annual Kansas Children’s Literacy Festival, and it was such an amazing experience I thought I’d share my thoughts on why it worked so well. It was a new event in Wichita, Kansas, but the turnout was huge and scores of kids walked away with new books to explore, and a whole lot more!

kslitfest3Here’s what made the event so successful: COMMUNITY. Area schools, local book stores, and community organizations partnered together with city leadership and a radio station to encourage kids to read and write. I loved the scope of fun events offered to celebrate literacy. The event kicked off with a full-blown parade, including a float featuring a gigantic book! Then a celebrated local children’s choir gave their first concert of the year. An illustrator presented a riveting and humorous demonstration. A local kite and toy store helped kids make kites and we had a balloon launch to help “Reading Take Flight.” Wichita Griots African storytellers played drums and told enchanting stories. There were balloon creations, face painting, food trucks, and everything that makes a festival a festival!

ksfest4And of course there were books! SCBWI authors and illustrators from around the state talked with young readers in an author tent and read from their works in the storytime tent. There were so many smiles!

I think another big factor in the success of the event had to do with the level of PROMOTION it received beforehand. Local news stations and newspapers came out to cover the festival as well, interviewing families and participants to ensure the word is out for next year’s celebration.

ksfest5As you see, I roped my lovely daughter into helping me. She played the Tickle Me Pink Crayon and The Very Hungry Caterpillar and had so much fun!

If you are an educator or librarian hoping to launch a book festival of any size or add some zest to an already existing one, may I suggest adding some activities that may not seem necessarily reading related to draw interest? I think that was the other factor that caused the Kansas Children’s Literacy Festival to be such a success: VARIETY.

What things have you seen work to draw kids to book fairs and festivals? We’d love to hear your ideas!

Louise Galveston is the author of BY THE GRACE OF TODD and IN TODD WE TRUST (Penguin/Razorbill.)