The Middle Grade Slump

SummaryThe middle grade market is in a slump due to several factors, but there is reason for hope. Storm clouds have gathered over the land of middle grade literature, and the forecast is uncertain. Referring to 2023 sales, consumer behavior advisor Circana reports that “Sales of books for children ages 8-11 are posting the steepest year over year declines within the children’s book market in the U.S.” But haven’t print sales decreased overall? Yes, print sales were down 3% in 2023. However, sales of middle grade books declined by 10%. And that came on the heels of 2022, which saw its own steep decline in the middle grade market. The middle grade market is in a slump. There’s a lot of speculation about the cause of this downward trend. There are supply chain issues, the cost of paper, and increasing book prices to take into account. But there isn’t one factor alone that has produced the current state of affairs. … Continue reading The Middle Grade Slump